{"id":3974,"date":"2026-06-09T13:02:01","date_gmt":"2026-06-09T13:02:01","guid":{"rendered":"https:\/\/houstonmovingjournal.com\/?p=3974"},"modified":"2026-06-09T13:02:01","modified_gmt":"2026-06-09T13:02:01","slug":"date-fruit-sales-in-u-s-skyrockets-as-shoppers-seek-healthier-foods","status":"publish","type":"post","link":"https:\/\/houstonmovingjournal.com\/?p=3974","title":{"rendered":"Date fruit sales in U.S. skyrockets as shoppers seek healthier foods"},"content":{"rendered":"
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\"\"<\/figure>\n article<\/span><\/div>

Close-up of a cheeseboard with dried date fruit, Lafayette, California, February 11, 2025. (Photo by Smith Collection\/Gado\/Getty Images)<\/span> <\/p>

Read more Former Prince Andrew spotted with bruise covering half his face as mystery injury sparks questions<\/a><\/p> <\/div><\/div> <\/div>

One of human history’s oldest-cultivated foods is having a moment as more people reach for healthier alternatives to ultra-processed<\/u> foods.<\/p>

Sales of dates in the U.S. were up 33% in 2025, a founding member of organic California-grown date company Joolies California Superfruit told Food52.com<\/u>.<\/u><\/p>

Those numbers are expected to grow significantly, Fortune Business Insights reported.\u00a0<\/p>

NUTRITION EXPERTS RANK THE 5 HEALTHIEST NUTS AND THE ONE THAT STANDS ABOVE THE REST<\/u><\/strong><\/p>

<\/div>

By 2034, the market size for dates in America is projected to reach $1.6 billion.<\/p>

In the U.K., sales of medjool dates have increased 100% at U.K. grocery retailer Ocado compared to last year, the Guardian reported.<\/p>

Globally, the market size for dates is projected to experience a compound annual growth rate of 6.1%, going from $34.5 billion in 2026 to $55.58 billion in 2034, according to Fortune Business Insights.<\/p>

As consumers increasingly prioritize less-processed<\/u>, whole foods, dates have surged in popularity on social media.\u00a0<\/p>

Read more Iran Latest: Iran, Israel stand down after first major clash since ceasefire<\/a><\/p>

Videos of people trying dates for the first time and recipes for “healthy desserts” featuring dates as a sugar alternative have gone viral.<\/p>

Health benefits of dates, according to the Cleveland Clinic, include improved gut health<\/u>, better brain function, healthier skin and a lowered risk of several diseases.<\/p>

“While dates might be a newer trend for consumers, they’ve been the go-to ingredient among dietitians\u00a0to sweeten smoothies and lower-sugar dessert foods<\/u> for years,” Lisa Moskovitz, a registered dietitian, founder of the NY Nutrition Group and author of “The Core\u00a03 Healthy Eating Plan,” told Fox News Digital.<\/p>

“Not only are they super tasty and versatile, but they provide fiber, antioxidants and other essential<\/u> nutrients like magnesium and potassium.”<\/p>

The Middle East and Africa still dominate the demand for dates and accounted for 85.28% of the market share in 2025.<\/p>

Historians believe ancient civilizations in Mesopotamia were cultivating dates as early as 6,000 to 8,000 years ago. The stone fruit remains culturally significant to the region, as Muslims typically break their Ramadan fasts with dates, according to Brandeis University.<\/p>

Date types are divided into three main categories: soft, semi-dry and dry.\u00a0<\/p>

Less moist varieties are more commonly used for baking and<\/u> cooking, while high-moisture dates, namely medjool, are popular for snacking.<\/p>

Moskovitz cautioned that the sugar content in dates can add up quickly.<\/p>

“The average date contains about 15 grams of natural sugar \u2014 so if you need to be careful of sugar intake, pair this delicious dried fruit with some nuts<\/u> or seeds to balance blood glucose levels,” she said.<\/p>

Read more Songwriter behind hits for Britney Spears and Dua Lipa fatally stabbed at 35, three arrested<\/a><\/p> <\/div>","protected":false},"excerpt":{"rendered":"

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